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Undergraduate Courses

BA (Hons) Marketing and Public Relations

About the Course

The BA (Hons) Marketing and Public Relations course offers an exciting immersion into the world of strategic marketing and communications. Students will gain fundamental knowledge of marketing, advertising, public relations, and digital communications techniques. The course is designed to meet today's industry demands and provides students with the practical skills needed to work in the dynamic world of branding and communications. Students also have the opportunity to learn innovative public relations techniques, digital promotion strategies, and how to create successful marketing campaigns.

Why choose to study our course?

  • Master the secrets of successful marketing and learn how to influence the world
  • Unleash your potential with Coventry University's BA in Marketing and Public Relations
  • Become an expert in creating in-demand strategies
  • Confidently skyrocket to success in the world of business and communications
  • Learn innovative public relations techniques and digital promotion strategies
  • Receive an international diploma recognized worldwide

Career Prospects

  1. 1Marketing management
  2. 2Public relations
  3. 3Digital marketing
  4. 4Advertising
  5. 5Brand management
  6. 6Market research and analysis
  7. 7Communication management
  8. 8Advertising agencies

Education duration:

3 years

Study modes:

Full Time

Education language:

English

Tuition Fees

Domestic students

40 000 000 so'm

Per academic year

International students

8,950 USD

Per academic year

Frequently asked questions

What degrees can I earn at UDEA?

UDEA offers Bachelor's, Master's, and Doctoral programmes in partnership with Coventry University (UK). Degrees are designed for international recognition.

Is financial aid available?

UDEA participates in scholarship and grant programmes including Agrobank-supported options for eligible students. Check the scholarship programme pages for current intake details.

What is the language of instruction?

Programmes are delivered primarily in English, with academic support available in Uzbek where applicable.

Can I study part-time?

Several postgraduate pathways offer flexible scheduling for working professionals. Availability depends on the specific programme and intake.

How long does the degree take?

Typical durations are around 3–4 years for undergraduate honours degrees and 1–2 years for master's programmes, depending on the course and mode of study.

How do I apply?

Use the apply option on this page or visit the Admissions section on udea.uz for entry routes, documents, and deadlines.

BA Marketing and Public Relations | Coventry University | UDEA